THE NAME JUNE 15

It came about not only because it’s the birth date of founder Sandrine Cassidy Schmitt. June 15th is also the halfway mark of the month and the symbolic half way mark of the year. It is a time to consider balance and equilibrium— both internally and outwardly. For Sandrine, it represents that pivotal moment of assessment in search of stability, when one looks back at the year in anticipation of the remainder of the year.

June 15 represents the day where she decided to tip the scales in favor of better shopping habits, for a better world.